Should You Sell £1 or £185,000 Products? (Episode 109)

💻Join My FREE Online-Event: The Best-Kept Secret To A Profitable Online Shop:
https://dropshipunlocked.com/online-event?el=podcast-109-should-you-sell

🗣In this episode, Lewis Smith and James Eardley tackle a pivotal question for aspiring e-commerce entrepreneurs—should you focus on low-ticket products priced at £1 or aim for high-ticket items worth £185,000? 

This decision can significantly influence the trajectory of your business and overall success.

👉 Prefer to watch this on YouTube? Check it out here ➡️https://youtu.be/QYJKDiBqYEU

Topics Discussed: 

★ Profit Margins: Discover how selling high-ticket items can yield higher profits per sale compared to low-ticket items, illustrated with relatable analogies.
★ Administrative Tasks: Explore the differences in administrative burdens when dealing with low-ticket versus high-ticket products and how fewer transactions can lead to smoother operations.
★ Common Misconceptions: Uncover the myths surrounding high-ticket dropshipping and why many people believe it’s harder to sell expensive products.
★ Building Trust: Learn practical steps to establish credibility with potential buyers and the importance of leveraging high-quality suppliers.
★ First Steps: Get actionable advice on what new entrepreneurs should do first when entering the high-ticket dropshipping space.

Links and Resources Mentioned:
Pick up a copy of Lewis’ book: https://dropshipunlocked.com/book
Get Shopify for £1 a month for 3 months: https://dropshipunlocked.com/shopify
Get a free trial with a professional phone line: https://dropshipunlocked.com/circle

Key Takeaways: 

★ Focus on Profit: Selling high-ticket products can lead to significantly higher profit margins and require fewer sales to achieve your financial goals.
★ Streamlined Operations: High-ticket dropshipping typically involves lower administrative tasks, making it easier to manage your business efficiently.
★ Trust is Key: Building credibility with your audience is crucial for selling high-ticket items, and leveraging testimonials can help solidify that trust.

FOLLOW:
Instagram: https://www.instagram.com/dropshipunlocked/
Twitter: https://twitter.com/DropshipUnlockd
LinkedIn: https://uk.linkedin.com/company/dropship-unlocked
YouTube: https://www.youtube.com/c/dropshipunlockedlewissmith
Website: https://www.dropshipunlocked.com/

Thank you for listening to the Dropship Unlocked Podcast! Don't forget to subscribe and leave a review on your favourite podcast platform.

★★★Dropship Unlocked - Lewis Smith★★★

🌏Want to create location, time, and financial freedom? Watch Our Free Training ➽ https://dropshipunlocked.com/free?el=podcast-109-should-you-sell

Transcript

0:00

Let's try and break some of those assumptions today and discuss why the price of the products that you sell can make all the difference. This shift could redefine your approach to e commerce entirely. Understanding this difference is crucial for your success, and simplifying your business can also boost your profit, and if you just missed this single step, it could lead to so much unnecessary pain down the line. Welcome to the dropship unlocked Podcast. I'm Lewis Smith, the founder of dropship unlocked and with me today is our client success coach, James Eardley, when we're not recording podcast episodes or running our own e commerce businesses, you'll find us helping aspiring entrepreneurs launch their own high ticket drop shipping stores. If you're ready to build your own six or even seven figure online business, head over to dropship unlocked.com forward slash accelerator and sign up for your 14 day trial. Inside the accelerator, you'll gain access to exclusive training, live coaching calls and a thriving community of like minded entrepreneurs. Plus, when you join today, you'll also get a free copy of my book, the home turf advantage. Now sit back, relax and let's unlock your potential with the dropship unlocked podcast. So today, we're going to be tackling a question that we hear a lot from aspiring entrepreneurs, because people are often wondering, should you sell low ticket products for one pound or high ticket products that could be worth up to 185,000 pounds? It's an important consideration when you're getting started in drop shipping, and your decision now will change the trajectory of your business. So Louis, when we'll we'll still get started with the basics. What are the main differences between low ticket and high ticket? Drop Shipping? Yeah, it's a great question, James, and it's definitely something we hear a lot from people who are thinking about getting started with their first e commerce business. And I actually remember having the same thoughts and assumptions myself, because I think the the easy assumption to make is that it would be easier to sell cheaper products than higher price products. And by the way, the reason the 185,000 pound price tag has been waved around is because one of our members has just updated us, and he's just closed an order for 185,000 pounds on his Shopify store, a single order using our home turf advantage model that we'll talk about today. So it can certainly be done. I'm not saying those kinds of orders come in every day, but you know, at a 30% profit margin, do the maths, how many orders like that do you need to replace your current income. So I think that the three things to consider, well, first, first, it's the profit margins. Right? If you sell higher ticket, higher priced items, it just means you're going to make so much more profit per order. If you're selling, you know, luxury cars, for example, instead of selling a bicycle, you you'd need to sell way few of those luxury sports cars to get a much higher overall profit, or to get the same profit than you would sell hundreds and hundreds of those cheaper bikes, right? So the the other thing is, then the volume of sales the lower ticket items, if you're selling the cheap one pound products that you used in your example, or 20 pound, 30 pound products, I'd still consider those fairly low price, low ticket think how many more of those you're going to need to sell, the volume of sales you'll need to achieve to make the same revenue as selling maybe one of those higher value, high ticket items. You know, it's like you've got this bucket that you're trying to fill up with your ideal income, and you're kind of teaspooning in the profit with a teaspoon, and it's going to take a long time to fill that bucket, versus having, like a huge, huge dessert serving spoon or something, and you can just pour heaps of profit into the bucket, right? Is, is every order puts so much more profit into the the business. The other thing is the customer experience. Remember, with that high volume of the low priced orders that you will need to have, you're going to be inundated with customer requests. You're going to have customers asking when their order going to arrive and can they get a refund they made a mistake. You know, I've been waiting for two days for a response to my email, and meanwhile, your inbox is filling up with these customer complaints and requests, and it's stressing you out as a business owner, and you're starting to question, why did I start this business in the first place? I started it for freedom, to get away from my job, to free up my time, and I found myself with more. Work to do now than I had previously. If anything, life was probably easier before I started a business like this. So it's you've got to think really carefully around, you know, what's the ladder that you're climbing? As I say, is, is the ladder even up against the right building? Because if you climb it, and you get success with that model, you might realize the whole time you were on the wrong ladder or the wrong building. So with high ticket items, it often means that, you know, yes, you might need a bit more trust from your customers, but it's such a personal sales experience and sales process for them, because it can be, you know, they can pick up the phone to your company, and you or your virtual assistant can answer the phone, can help them through their order, can take the time, can spend 10 minutes on the phone with them, helping them to build that trust and close that sale, and it just makes the whole process so much more of a positive experience for the customer, versus the low ticket, high volume approach, where you'll see stores hide their phone details because the last thing they want is to be inundated with customers calling them about products that have 19 pounds or $19 and just being bombarded with unnecessary customer service requests. And so they hide it, and therefore that's why things like bad reviews build up online, or they get an inbox full of complaints. So several reasons there as to why we've decided that it makes sense to sell higher value products. I'm not saying you have to sell every product for 185,000 pounds, but that's just an example of what is possible. Yeah, it's an amazing case study that we came across when the member got in touch to let us know about this sale. And so we thought, let's talk about it, because when people join the majority of people do assume that it's going to be way easier to sell cheaper products rather than high ticket products, but the advantages to when you sell high ticket products are massive. I think the problem comes from I think we over index, or we over emphasize the importance on the customer decision and when we're considering what to purchase, our initial assumption is all based on how easy will it be for a customer to decide to buy. And when you think of it in terms of that, you think, well, low ticket must be the right way to go, because it's going to be a lot less of a decision making process for your customer to purchase from you. And you kind of over index that importance and decide that that must be the most important metric to go after, because if a customer can decide quickly, surely you'll make more money. But in reality, when you actually buy these when you actually set up these businesses, you realize the things that you really should be optimizing for is the amount of profit you make per order, the amount of lower amount of volume of sales you need to make to generate the amount of profit you need, and you need to actually emphasize the customer experience that you're able to provide and to shatter the myth as well. What I found out is that selling high ticket items versus low ticket customers can still be just as demanding and still put just as much thought into purchasing a 20 or 30 pound product as they do for high ticket items, and that only happens when you get into the niche you start selling products. And when I was selling low ticket items, I was still really being hounded by questions about the products, even when it was very cheap. So you might get a nasty surprise if you go into like, low ticket thinking that customers are just going to be making these impulse decisions, sending you money without asking you questions. It just wasn't the case when I went into it. So you have the choice now, and you're kind of, you know, we're clueing you up now more so on, like the operational side of things, having both of us done low ticket versus high ticket and, yeah, the admin side of things, the operations of running these businesses, is a big part of the decision. So Lewis, from your experience, how does the admin work differ between selling low ticket and high ticket products. Yeah, the administrative differences can be so vastly different, different between having selling lower priced products and selling higher priced products. So few things to consider, certainly the lower admin tasks. You know, high ticket products, higher price products, typically involve fewer transactions overall, yes, you might need to occasionally answer the phone to a customer, because if they're about to drop a 10,000 pound order on you, they might want to know that you're a real company and that you're a real human, and that's okay. Remember not It's not that you, the business owner, need to be the one on the phone or answering the phone. We show you how to hire team members, virtual assistants, even call answering services where you can outsource this stuff for a few pounds per phone call or a few pennies per phone call, in some cases. And so it really it doesn't take up any more of your time, but it means overall, the admin burden on your company is dramatically reduced because you've got one order to fulfill for 5000 10,000 185,000 pounds, right? And it doesn't take that much more to fulfill on an order like that, because essentially, we are just passing that order on to the supplier, taking our markup, buying it at trade price, selling it a retail price. The supplier then fulfills the order, and it's, you know, it's nice and so. Bought. It's a bit like how we run the company here, dropship unlocked. You know, we are under no illusion. We are a premium provider in this space. It's why we're the top rated on Trustpilot and Google in the UK. What we do is, it's why we are the top mentorship program for what we do. There are others out there that are cheaper, of course, but one of the things that it allows us to do by being a premium provider. Is like recently, we held a private dinner for our members that had reached level seven in our community. So really, like members that have provided a lot of value to others, we hosted a private exclusive dinner at a Michelin star restaurant in London that we all got together. Like you can't do that if you're selling cheap courses to 1000s of people and paying no real close attention to their their success and their journey. So it's the same kind of thing like we run the E commerce businesses like this, and we also run the training business like this, because there's just it just means that we can offer more to every customer that decides to invest with us. The other thing is with the E commerce side of things, since you're dealing with fewer sales if you're selling higher priced products, managing returns is also really simplified with higher ticket items, because you can keep track of a few easy return requests that might come in over the course of a month. You know, if you're making no 100 sales a month, you might have three or four returns that need to come through. And that's just the nature of doing business. Anyone that tells you you'll never get a return request has never run a business like this. You will at some point, you know, a customer orders the wrong product or the wrong color or the wrong size, or it arrives broken, whatever that may be, it's so much easier for us to manage that easy return process, because the types of suppliers that we work with are high quality, they'll accept the products back. They'll deliver a new product if it's a change of mind order the cut, the supplier will usually take it back and either credit you or just refund you if the item is in a re saleable condition, so you just mirror those terms on your own website to ensure that you don't get caught short with that one. But yeah, it's just a much more streamlined process. Higher ticket items mean that you can have deeper relationships with customers, and it just simplifies communication, makes your business easier to run, but also makes customers experience so much better. Yes, exactly. Lewis, and that decision that we make up front on selling high ticket products allows us to enter a business that has a lot less of these admin concerns and hassles. And when I think back to it, to really have a very profitable low ticket business, you have to be a real great operator, because you're going to be dealing in hundreds of customers a week, 1000s of customers a month, and 1000s of orders to fulfill this is going to turn into 10s of returns to deliver and work on every single day. And to have this level of business for a low ticket store, I believe you it helps to have some level of expertise in running e commerce businesses and actually starting with high ticket I mean, you don't have to be such a high operator, such a high level person of running businesses and managing all of the different moving parts that would happen when you're dealing in hundreds of orders with that with a low ticket store. So let's really dive into now. This, this common misconception, Louis, about what most people get wrong about selling high ticket products. What do you think most people get wrong when they're considering selling low versus high ticket products? Yeah, there are a few main misconceptions. I guess misconceptions is probably the best term for this. Because, yeah, there are. There are just things that is easy for us to think initially, but then once we see the fact, we realize that perhaps we need to rethink. So the first is that it's harder to sell expensive products. Many people believe higher priced items are just harder to sell. But it isn't true with with the right approach, if you've got the right strategy. So imagine to say, say, for example, there's a 20 pound Oasis poster that you know, for the band, right? And it's on a, it's in a shop, and I walk past it and I see it, okay, I might buy that. I might look at it and be like, Well, yeah, I used to like that band growing up. Maybe I'll, you know, maybe I'll buy it. Maybe I'm not. My brother contacted me the other day and said he's just managed to get tickets for an oasis in the in the in the queue for their reunion tour. Would I like to buy one like he's in he's just been accepted, he's on the checkout. Do I want one? And it was like a couple of 100 pounds for me, it was an immediate no brainer. I was like, yes, absolutely. The live experience. Even though it's a few 100 pounds instead of 20 pounds, the the desire around the product made the price point almost irrelevant. If anything, I was way more interested in buying the higher priced version, ie the live experience, the real thing, than the kind of cheaper alternative poster that you know may not be that appealing. So I think that's the thing. You got to put it in context. What are they buying? And do they need or really want the item? Because if they do, then the price won't be. Barrier if you're serving a hungry market. The other misconception, and that we can use this same example, actually, is the need for expensive marketing budgets that people think you have to have when you're selling higher priced products. People often think you need these huge advertising budgets, because why would anyone buy a high ticket product from you unless you were pouring money into ADS? Well, I'm pretty sure that for the Oasis tour, they didn't advertise a penny on that, because as soon as they mentioned that it was happening, people were flooding to buy those tickets, right? And so it's it that it's the same approach with the way we can market like, yes, we will be spending some money on ads that we can be very strategically targeting the people who we know are already interested in the thing that we're selling. So it's like investing in a really well placed billboard. And you know, when I drive to the gym, sometimes just before I get to the gym, there's this kind of cheeky hotel that I've obviously put up a little banner on the railing, that pedestrian railings that says, gym this way, and there's an arrow, and it's not the gym that I'm driving to, which is kind of the main, you know, more premium, high price gym. They're trying to divert people who they know are probably going towards the gym to a cheaper alternative on the way. They've they've placed that out there in a very strategic place, and they know that they're serving a hungry market who are probably going to that gym being like, Why do I pay so much? Like, it's so expensive to go there, and then they see an alternative right at the right moment where they're in that decision making. That's what we do with E commerce. We can show so people who are searching, where do I find, you know, and where do I buy a barbecue online, we show that ad on Google Shopping when they're searching it with a price attached to it with a photo. There, it's very high commercial intent. The person is already looking to solve the problem, and we're just putting our advert right up there for them at the right point. So it doesn't need to be a complex sales process. It doesn't require you to be on the phone for hours trying to close the sale. Sometimes there's a quick phone call to double check a couple of things, and if we don't know the answer to those things, all we say is, can I get back to you shortly? And then our virtual assistant reaches out to the supplier, gets the answer, and then gives them a call back or an email back, and usually gets that sale wrapped up the same day. So it's really simple. And we're not having to spend huge amounts on marketing, and because the products are in demand, it makes it a no brainer, even though the price is significantly higher than the cheaper alternative that we might have to market quite hard to convince people that they want to buy. Yeah, exactly. That is definitely the case. I love the point you made there about Lewis, the actual quality of products that we're selling. When we go into selling higher ticket items, we're not just slapping a high ticket price on the same product. We're actually going to be able to justify the prices that we're selling at, because we are selling products that are worth that price, and they're valued at that price across different stores already. So we don't need to justify the higher price that we're selling at, because that is clearly the price of the products that we're selling across all competitors that we that we're competing with. So there isn't that, there isn't that back and forth with customers about justifying a price or why you're you're charging that much because the product backs it up that you're actually selling. And when the product arrives, because of the high ticket suppliers we work with, customers are happy. No need for them to be upset at the price. And when you do get in touch with customers, if they're ever unhappy, it's not about the price, it's just making sure that they get what they you know, what they ordered. And we can do that by working with the right suppliers in the first place. So yeah, I think we've gone quite in depth, actually, with those insights about the differences having experience in both types of markets. Lewis, for somebody who is curious and is thinking about how to effectively sell high product, you know, high ticket products from the very start, what practical steps can they take to get started? What there are a few things that you can do to really set yourself up for success. So first is, once your store is live, try and start building trust. Start to establish your credibility as a retailer, because you're going to be the new kid on the block. You know, you will have just entered this market. But that doesn't mean that you can't start making sales quickly, but sometimes people will want to look up. You know, do you have any product reviews on the page? So start asking customers and four reviews early on. You know, one of our members, Jared, mentioned that he sends out handwritten notes to his first few customers, and I think probably went on to do it for many more, asking for reviews for the product or for his store, which then built up his brand's credibility and trust, and eventually people started just leaving those reviews without him having to even ask. The other thing is, treat the foundations of your business as you're building it. Treat it like you would the foundations of a house if you want it to be strong before you add the roof and start thinking about living in it. You want everything set up in the right way. So don't cut corners. Go through the process, tick off. All the boxes we've got a store launch checklist that we go through with our members that really ensures that, before they go live and even think about approaching suppliers or running ads, that everything is in place. The other thing is, you want to have a look into kind of the art of persuasion when it comes to e commerce. Invest some time in understanding bit more about sales psychology and how to engage potential buyers effectively. There are some key things and levers that we can pull on our E commerce stores to just ensure that we are pulling all the right psychological levers and pressing the right buttons at the right time, to ensure that that process feels smooth for customers, but also that they're just working their way through it, and that they, you know, it gets them off the fence to buy, rather than just kind of thinking about it and then shopping around elsewhere. Once you are ready with your store and all the right trust factors and urgency factors are in place, and everything's there. In line with sales persuasion, make sure that you've got high quality suppliers being signed up to ensure that you partner with reliable suppliers who can support your high ticket offerings that you want to sell to your customers. Make sure that they're in demand, to make sure that these are brands that people are already searching for. Because remember, when we're running ads, we don't want to be convincing customers that they want to buy. Instead, we just want to be serving the customers that are already looking to buy. Much easier, that way, much lower cost for you in terms of marketing. If you want a deeper dive into the supplier aspect, because I know many people say, Well, how do I find these suppliers? How do I sign UK suppliers who can offer next day delivery to customers? I'd recommend checking out episode 81, of the dropship unlocked podcast, which is called How to Find premium drop shipping suppliers. Yeah, great plug there, Lewis, because it is a big part of how we build these businesses is by signing the premium drop shipping suppliers that are selling high ticket products. So it's like the next logical step. Once you decide that you're going to sell high ticket products, you think about where you're actually going to find these suppliers, and a real foundational step to sign high ticket premium suppliers is to have the right foundations in place for your business. So having your own company forms in the country that you operate is a great way to show trust signals to suppliers that you want to work with, having a business bank account set up, making sure that all your eggs in the right place before you, before you get started with these businesses, is important when you choose high ticket. So somebody that's eager to get started, they're keen to make these orders up to 185,000 pounds, which is currently, I believe, the record that for the largest order from one of our members, although get in touch, if you remember, and you've beaten that, because I'm sure there will be large orders that happen within the community. And what would be the first step for somebody to take if they decide that they want to get started with high ticket drop shipping? Yeah, I think the first step is, is probably education. You know, our accelerator program is a great place to start really learning the ropes, going through it step by step. In there, we'll guide you through the whole process, from setting up a limited company, getting your business, bank account set up, how to select your niche, how to find high ticket suppliers, and when you go to approach suppliers, don't do it too early, because they need a level of professionalism. That's why we have our pre store launch checklist, and so that you can literally go through and tick off all the things to ensure when you first approach suppliers, they're not going to shut you down, because you can burn those bridges if you do it too early and in the wrong way. Once all of that's in place, though you've chosen your niche and you've focused on high value in demand products to a hungry demographic, a market who are serious about looking to buy those products. After that, you can really start to ramp things up. So you've built your store, you've contacted those suppliers, you've showcased your experience, you've got your reviews coming in. It's looking professional. You're a specialist in the market, you're in. You've done all the right things. Now we can start to pour fuel on the fire and start running ads using our marketing strategy, our laser targeted traffic approach. So yeah, I mean, think of it like do going for a job interview. You get dressed, you look smart, you present yourself well, and you turn up so that you make a great first impression. That's what we want to do before we put ourselves out to the market. We don't want to start approaching suppliers until we've got our best work attire on, and then we don't want to start running ads or pouring money into marketing and approaching supply, approaching customers to convince them to buy, until we have everything in place, ready to go, otherwise we're just wasting money. Absolutely no. It's great advice. I think that the caveat to what we've said is that there is a level of professionalism that you need to get across when you're going to be selling high ticket products. I think that's still the case with low ticket as well, but certainly with high ticket products. And when you go and sign those high ticket suppliers, you want to have your best foot forward and having all of your your things in place before you get started. Professional script when you are contacting the suppliers, it's just going to help you so much more to get. Those high quality suppliers on board. But yeah, I've really enjoyed the conversation today, Lewis about whether you should sell one pound or 185,000 pound products. Think clearly, you know where we where we sit on this debate is quite clear. And I think there's been a lot of insights. Think the key one for me is all about the admin burden of selling hundreds or 1000s of products. If you want to build a real lifestyle business that doesn't require you being constantly glued to a laptop, if you want to have a location for you and travel around, think high ticket. The high ticket business model makes a lot more sense for that. I am abroad at the moment, despite my bland background, if you're watching this on YouTube rather than listening on the podcast platforms, yeah, I'm traveling around while running these businesses. So yeah, that's why we're all in on high ticket drop shipping. Are we loose? Absolutely. Yeah, we are. And the choice between low ticket and high ticket products can significantly impact the success of your E commerce business as well. So I hope that our insights today have helped you our listeners, make informed decisions along your entrepreneurial journey. And if you're listening to this and you like the sound of it, and you think, yeah, I'd like to dive deeper into the world of high ticket drop shipping and E commerce. And I'd quite like to replace my income and work from Spain like you are today. James, then we'd invite you to join our dropship unlocked accelerator. So if you're serious about building your E commerce business, head over to dropship unlocked.com, forward slash accelerator, and get started with a trial for 14 days. Check it out. Come and have a look around. It's a great community. You'll get access to so many amazing resources training a supportive community to guide you on your journey. And remember, every great entrepreneurial venture begins with a single step to take that step today. Are you enjoying the podcast? We'd love to hear from you. Leave a comment or a review, and we might feature it in an upcoming episode, and for detailed show notes and resources, visit dropship, unlock.com forward slash podcast. If you found value in any episode of this podcast, please. Could you take just 10 seconds to leave us a quick five star review on your favorite podcast app? It helps us more than you can imagine, and who knows, you might just hear your comments read out on the show. Thanks for being a part of our community. Your support helps us keep delivering new episodes to you every week. Okay, it's now that time of the podcast where we're going to answer a question that we've received from a listener. So remember, if you want your question answered on the podcast, simply leave a comment beneath the YouTube video version of this episode, and not only will it be answered in the comments, but also it might be featured on an upcoming episode. So that's exactly what Toby has done. So Toby's question for you today, Lewis is how do we deal with customer returns for high ticket products? Thank you for your question. Toby, so firstly, and it's important to point out that working with domestic suppliers massively simplifies your return process, because you are going to get returns whether you're selling products from China or from UK suppliers. However, working with UK suppliers makes the whole thing so much easier, so I'll explain how the suppliers will assist you in making those returns, and it makes it so much easier for you. The return process can be really straightforward when you're working with these high quality UK based suppliers. So you're not going to lose out financially due to a lack of supplier support, because we only work with suppliers who would support returns. Now, returns shouldn't happen often, because one of the things we do is we screen to only partner with high quality suppliers, so that ensures that the suppliers are checking their products. They've got high quality control checks in place before the products even go out, so massively reduces the likelihood of any customer dissatisfaction or complaints. But what we can also do to protect ourselves as retailers is align our return policies with those of our suppliers, so returns are only processed when we receive a refund from suppliers, so we it just ensures that we're not left out of pocket. We liaise with the supplier, we check that they're happy for the return to come back to them, and customer either sends the product back, or if it's a Fauci product, the manufacturer or the supplier will organize the return with a courier. They'll pick up the products. Usually send it back to the supplier. They refund us the trade price. We refund the customer back the retail price. And because it's in the UK, it can happen within like a 24 hour time period. It's really simple, just ensure that you keep your customers informed about the return process along the way, just to maintain that high level of trust. And actually, once, if you deal with a return request correctly, it can end up with a great customer overall experience and even customer reviews, you'd be surprised how many customers are just delighted with how easy the process was, even when something went wrong. So try and wow them with your customer service and the experience that they can get, and show how it's worth working with you and buying from you in the future instead of going to a competitor. Data that might be sourcing their products from abroad? Exactly. Yeah, thank you, Lewis, and thanks for your question Toby. The key is that we're working with suppliers who are already operating and returning have a returns process in place, so we can just immediately get ourselves onto that process that's already in place. Okay, so we'll now highlight a recent review that we've had in for the podcast as well. So a big thank you to Ian Britton for sharing your thoughts. And Ian Britton, 1196, said, I'm locked, stocked and ready to rock. Thank you. Lewis. Golden stuff. Golden stuff. Fantastic. Well, thank you very much for your review, Ian, it means a lot, and very glad to hear that you've been enjoying the podcast and that you are locked, stocked and ready to rock. That's the aim of the game at the dropship unlocked podcast. If you found value in today's discussion, like Ian, then we'd really appreciate it if you could leave us a review. It only takes you a few seconds, but it means the world to us, and it just helps us keep this podcast going strong. We're always looking to hear your thoughts, and we might even feature your review in our next episode. Thank you for joining us on this episode of the drop ship unlocked podcast. We hope you are leaving with new insights and inspiration to fuel your entrepreneurial journey. Now, if you're looking to kick start or even accelerate your E commerce business, head over to dropship unlocked.com forward slash accelerator and sign up for your 14 day trial of the drop ship unlocked accelerator, not only will you receive a free copy of my book The home turf advantage, but you'll also get access to exclusive training, live coaching calls and our supportive and amazing community of entrepreneurs who are all building successful businesses just like you don't forget to hit that subscribe button for more episodes packed with strategies, tips and success stories, plus, if you enjoyed this episode today, a five star review would mean the world to us, and you might even get a shout out on the next episode. Thank you for choosing to spend your time with us today, we can't wait to bring you more insights on the next episode of the dropship unlocked podcast. You.